City of Malibu Hosts Premier Screening of Keep It Clean, Malibu Public Service Announcements

(Malibu, CA) To celebrate Earth Day 2014 on Tuesday, April 22, the City of Malibu’s Environmental Sustainability Department will host a premier screening of four Public Service Announcements (PSAs) that encourage residents to think about what goes down their storm drains. The celebration begins at 4:30 PM in the Civic Theater at Malibu’s City Hall. The first screening of the PSAs will begin at 5:00 PM and screenings will continue throughout the celebration. 

The City of Malibu has the largest Area of Special Biological Significance (ASBS) in the state. ASBS 24 encompasses the western portion of Malibu from Latigo Point past the City’s border to the Point Mugu area. It is critical for citizens to recognize that what goes down their storm drains ultimately lands in the ocean. The PSAs cover pollutants such as car oil, animal waste, pesticides, and construction debris. The PSAs feature a variety of local talent, including Mayor Skylar Peak, and will air on Channel 3, You Tube, and the City’s website/social media channels. 

The Earth Day event will include a red carpet arrival, a Keep It Clean, Malibu tattoo parlor, a photo booth, swag bags, and light appetizers. Attendees are encouraged to share photos of the event on Instagram using the hashtags #ASBS24 and #KeepItCleanMalibu. Organizers also encourage people to photograph and share images of the ASBS through these hashtags as reminders of the spectacular natural environment in Malibu. 

The event is scheduled from 4:30 PM – 6:30 PM and admission is free.